The world over, small brands have challenged the big boys. India is no exception
Price-led growth during the quarter is likely to stand at three to five per cent
Could launch high-end models once 4G technology picks up in India.
Piqued by the number of states opting to ban the production, sale and marketing of gutkha, a group of manufacturers under the aegis of the Smokeless Tobacco Association have issued print ads saying it is unfair to ban their products when the tobacco content in these is lower than that in cigarettes.
The new packaging norms, which will kick in on November 1, will push up the product prices.
But the company will have to differentiate itself in a market that has well-entrenched players.
Its model has come under intense scrutiny in recent months, but the direct marketing major attributes its success in India to strict quality control and aggressive brand-building.
Buyers want something colourful that stands out; economics of diamond substitution helps.
The franchisees from the National Capital Region were protesting against the new terms proposed by the German sports goods major for operating stores in India.
While fuel costs have risen 20%, prices of finished output have fallen
For the quarter ended June, most FMCG companies reported growth of 15-20 per cent in revenue, as demand for daily-use items continued to be high.
In a move that could improve the weakening sentiment in the Indian textile industry, the government is set to sign a free trade agreement (FTA) with the European Union (EU) by the end of the current calendar year.
After Oreo and Tang,Toblerone will be the third brand from the Kraft portfolio to be integrated with the Indian entity
Salaries are performance-linked and FY12 was good on both counts; now, persistent inflation and patchy rains show on rural market.
Change in strategy to reduce cost, as prices and cost of funds increase, with lease charges being much cheaper than purchase
Reckitt Benckiser's Dettol brand appears to be the target of arch-rival Hindustan Unilever (HUL)'s Lifebuoy for the second time in a row, with a new commercial saying the latter is far more effective than the former.
Consumer goods companies remain hopeful of good rainfall this year despite the prediction of a possible drought-causing El Nino weather phenomenon in August-September.
In a new twist to the battle between German footwear major Adidas and its key former employees, a trial court in Gurgaon denied anticipatory bail to Subhinder Singh Prem, former managing director, and Vishnu Bhagat, former chief operating officer, of the company in India.
A recent report by Barclays Capital, the global consultancy firm, forecast the Certified Emission Reduction price to surge 92 per cent in the first half of this year.
Coke's latest commercial for the summer opens in a desert with children enjoying a game of cricket despite the blistering heat.
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